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Your Trusted RV Companion.

Togo RV was a hard-charging startup looking to launch a new RV platform with an app, website, e-commerce site, dozens of new content assets, video, digital advertising, and more. They also had a stratospheric expectation for lead generation. Oh, and they wanted it all to go live within a little over three months. Buckle up.

0 to 60 in 30 days.

Branded Velocity.

Let me just say, if you're tasked with launching a new brand in a short time, you will need to suck it up. Wear a few hats. And accept that, yes, perfection is the enemy of progress. But most of all, you'll need a method to your madness. An underlining strategy that guides creative every step of the way. Otherwise, you'll be stuck in neutral. Here are a few screenshots to give you an idea of what the team pulled off.

Deliverables: Video, stills, digital ads, guides, e-com, articles, and more. Agency: Element Three. Role: Creative Director.

Michelob
Michelob
Michelob
Michelob
Michelob
Michelob